culture

Umberto Eco on books

art, business, history, language & literature, on writing, religion / /

From Umberto Eco’s “Vegetal and mineral memory: The future of books” (Al-Ahram Weekly: 20—26 November 2003):

Libraries, over the centuries, have been the most important way of keeping our collective wisdom. They were and still are a sort of universal brain where we can retrieve what we have forgotten and what we still do not know. If you will allow me to use such a metaphor, a library is the best possible imitation, by human beings, of a divine mind, where the whole universe is viewed and understood at the same time. A person able to store in his or her mind the information provided by a great library would emulate in some way the mind of God. In other words, we have invented libraries because we know that we do not have divine powers, but we try to do our best to imitate them. …

First of all, we know that books are not ways of making somebody else think in our place; on the contrary, they are machines that provoke further thoughts. Only after the invention of writing was it possible to write such a masterpiece of spontaneous memory as Proust’s A la Recherche du Temps Perdu. Secondly, if once upon a time people needed to train their memories in order to remember things, after the invention of writing they had also to train their memories in order to remember books. Books challenge and improve memory; they do not narcotise it. …

YET IT IS EXACTLY AT THIS POINT that our unravelling activity must start because by hypertextual structure we usually mean two very different phenomena. First, there is the textual hypertext. In a traditional book one must read from left to right (or right to left, or up to down, according to different cultures) in a linear way. One can obviously skip through the pages, one—once arrived at page 300—can go back to check or re- read something at page 10—but this implies physical labour. In contrast to this, a hypertextual text is a multidimensional network or a maze in which every point or node can be potentially connected with any other node. Second, there is the systemic hypertext. The WWW is the Great Mother of All Hypertexts, a world-wide library where you can, or you will in short time, pick up all the books you wish. The Web is the general system of all existing hypertexts. …

Simply, books have proved to be the most suitable instrument for transmitting information. There are two sorts of book: those to be read and those to be consulted. As far as books-to-be-read are concerned, the normal way of reading them is the one that I would call the ‘detective story way’. You start from page one, where the author tells you that a crime has been committed, you follow every path of the detection process until the end, and finally you discover that the guilty one was the butler. End of the book and end of your reading experience. …

Then they are books to be consulted, like handbooks and encyclopaedias. Encyclopaedias are conceived in order to be consulted and never read from the first to the last page. …

Hypertexts will certainly render encyclopaedias and handbooks obsolete. Yesterday, it was possible to have a whole encyclopaedia on a CD-ROM; today, it is possible to have it on line with the advantage that this permits cross references and the non-linear retrieval of information. …

Books belong to those kinds of instruments that, once invented, have not been further improved because they are already alright, such as the hammer, the knife, spoon or scissors. …

TWO NEW INVENTIONS, however, are on the verge of being industrially exploited. One is printing on demand: after scanning the catalogues of many libraries or publishing houses a reader can select the book he needs, and the operator will push a button, and the machine will print and bind a single copy using the font the reader likes. … Simply put: every book will be tailored according to the desires of the buyer, as happened with old manuscripts.

The second invention is the e-book where by inserting a micro- cassette in the book’s spine or by connecting it to the internet one can have a book printed out in front of us. Even in this case, however, we shall still have a book, though as different from our current ones as ours are different from old manuscripts on parchment, and as the first Shakespeare folio of 1623 is different from the last Penguin edition. Yet, up to now e-books have not proved to be commercially successful as their inventors hoped. … E-books will probably prove to be useful for consulting information, as happens with dictionaries or special documents. …

Indeed, there are a lot of new technological devices that have not made previous ones obsolete. Cars run faster than bicycles, but they have not rendered bicycles obsolete, and no new technological improvements can make a bicycle better than it was before. The idea that a new technology abolishes a previous one is frequently too simplistic. Though after the invention of photography painters did not feel obliged to serve any longer as craftsmen reproducing reality, this did not mean that Daguerre’s invention only encouraged abstract painting. There is a whole tradition in modern painting that could not have existed without photographic models: think, for instance, of hyper-realism. Here, reality is seen by the painter’s eye through the photographic eye. This means that in the history of culture it has never been the case that something has simply killed something else. Rather, a new invention has always profoundly changed an older one. …

The computer creates new modes of production and diffusion of printed documents. …

Today there are new hypertextual poetics according to which even a book-to-read, even a poem, can be transformed to hypertext. At this point we are shifting to question two, since the problem is no longer, or not only, a physical one, but rather one that concerns the very nature of creative activity, of the reading process, and in order to unravel this skein of questions we have first of all to decide what we mean by a hypertextual link. …

In order to understand how texts of this genre can work we should decide whether the textual universe we are discussing is limited and finite, limited but virtually infinite, infinite but limited, or unlimited and infinite.

First of all, we should make a distinction between systems and texts. A system, for instance a linguistic system, is the whole of the possibilities displayed by a given natural language. A finite set of grammatical rules allows the speaker to produce an infinite number of sentences, and every linguistic item can be interpreted in terms of other linguistic or other semiotic items—a word by a definition, an event by an example, an animal or a flower by an image, and so on and so forth. …

Grammars, dictionaries and encyclopaedias are systems: by using them you can produce all the texts you like. But a text itself is not a linguistic or an encyclopaedic system. A given text reduces the infinite or indefinite possibilities of a system to make up a closed universe. If I utter the sentence, ‘This morning I had for breakfast…’, for example, the dictionary allows me to list many possible items, provided they are all organic. But if I definitely produce my text and utter, ‘This morning I had for breakfast bread and butter’, then I have excluded cheese, caviar, pastrami and apples. A text castrates the infinite possibilities of a system. …

Take a fairy tale, like Little Red Riding Hood. The text starts from a given set of characters and situations—a little girl, a mother, a grandmother, a wolf, a wood—and through a series of finite steps arrives at a solution. Certainly, you can read the fairy tale as an allegory and attribute different moral meanings to the events and to the actions of the characters, but you cannot transform Little Red Riding Hood into Cinderella. … This seems trivial, but the radical mistake of many deconstructionists was to believe that you can do anything you want with a text. This is blatantly false. …

Now suppose that a finite and limited text is organised hypertextually by many links connecting given words with other words. In a dictionary or an encyclopaedia the word wolf is potentially connected to every other word that makes up part of its possible definition or description (wolf is connected to animal, to mammal to ferocious, to legs, to fur, to eyes, to woods, to the names of the countries in which wolves exist, etc.). In Little Red Riding Hood, the wolf can be connected only with the textual sections in which it shows up or in which it is explicitly evoked. The series of possible links is finite and limited. How can hypertextual strategies be used to ‘open’ up a finite and limited text?

The first possibility is to make the text physically unlimited, in the sense that a story can be enriched by the successive contributions of different authors and in a double sense, let us say either two-dimensionally or three-dimensionally. By this I mean that given, for instance, Little Red Riding Hood, the first author proposes a starting situation (the girl enters the wood) and different contributors can then develop the story one after the other, for example, by having the girl meet not the wolf but Ali Baba, by having both enter an enchanted castle, having a confrontation with a magic crocodile, and so on, so that the story can continue for years. But the text can also be infinite in the sense that at every narrative disjunction, for instance, when the girl enters the wood, many authors can make many different choices. For one author, the girl may meet Pinocchio, for another she may be transformed into a swan, or enter the Pyramids and discover the treasury of the son of Tutankhamen. …

AT THIS POINT one can raise a question about the survival of the very notion of authorship and of the work of art, as an organic whole. And I want simply to inform my audience that this has already happened in the past without disturbing either authorship or organic wholes. The first example is that of the Italian Commedia dell’arte, in which upon a canovaccio, that is, a summary of the basic story, every performance, depending on the mood and fantasy of the actors, was different from every other so that we cannot identify any single work by a single author called Arlecchino servo di due padroni and can only record an uninterrupted series of performances, most of them definitely lost and all certainly different one from another.

Another example would be a jazz jam session. … What I want to say is that we are already accustomed to the idea of the absence of authorship in popular collective art in which every participant adds something, with experiences of jazz-like unending stories. …

A hypertext can give the illusion of opening up even a closed text: a detective story can be structured in such a way that its readers can select their own solution, deciding at the end if the guilty one should be the butler, the bishop, the detective, the narrator, the author or the reader. They can thus build up their own personal story. Such an idea is not a new one. Before the invention of computers, poets and narrators dreamt of a totally open text that readers could infinitely re-compose in different ways. Such was the idea of Le Livre, as extolled by Mallarmé. Raymond Queneau also invented a combinatorial algorithm by virtue of which it was possible to compose, from a finite set of lines, millions of poems. In the early sixties, Max Saporta wrote and published a novel whose pages could be displaced to compose different stories, and Nanni Balestrini gave a computer a disconnected list of verses that the machine combined in different ways to compose different poems. …

All these physically moveable texts give an impression of absolute freedom on the part of the reader, but this is only an impression, an illusion of freedom. The machinery that allows one to produce an infinite text with a finite number of elements has existed for millennia, and this is the alphabet. Using an alphabet with a limited number of letters one can produce billions of texts, and this is exactly what has been done from Homer to the present days. In contrast, a stimulus-text that provides us not with letters, or words, but with pre-established sequences of words, or of pages, does not set us free to invent anything we want. …

At the last borderline of free textuality there can be a text that starts as a closed one, let us say, Little Red Riding Hood or The Arabian Nights, and that I, the reader, can modify according to my inclinations, thus elaborating a second text, which is no longer the same as the original one, whose author is myself, even though the affirmation of my authorship is a weapon against the concept of definite authorship. …

A BOOK OFFERS US A TEXT which, while being open to multiple interpretations, tells us something that cannot be modified. … Alas, with an already written book, whose fate is determined by repressive, authorial decision, we cannot do this. We are obliged to accept fate and to realise that we are unable to change destiny. A hypertextual and interactive novel allows us to practice freedom and creativity, and I hope that such inventive activity will be implemented in the schools of the future. But the already and definitely written novel War and Peace does not confront us with the unlimited possibilities of our imagination, but with the severe laws governing life and death. …

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The widespread corruption at the heart of Greek culture

business, history, law, politics / /

From Michael Lewis’s “Beware of Greeks Bearing Bonds” (Vanity Fair: 1 October 2010):

In just the past decade the wage bill of the Greek public sector has doubled, in real terms—and that number doesn’t take into account the bribes collected by public officials. The average government job pays almost three times the average private-sector job. The national railroad has annual revenues of 100 million euros against an annual wage bill of 400 million, plus 300 million euros in other expenses. The average state railroad employee earns 65,000 euros a year. Twenty years ago a successful businessman turned minister of finance named Stefanos Manos pointed out that it would be cheaper to put all Greece’s rail passengers into taxicabs: it’s still true. “We have a railroad company which is bankrupt beyond comprehension,” Manos put it to me. “And yet there isn’t a single private company in Greece with that kind of average pay.” The Greek public-school system is the site of breathtaking inefficiency: one of the lowest-ranked systems in Europe, it nonetheless employs four times as many teachers per pupil as the highest-ranked, Finland’s. Greeks who send their children to public schools simply assume that they will need to hire private tutors to make sure they actually learn something. There are three government-owned defense companies: together they have billions of euros in debts, and mounting losses. The retirement age for Greek jobs classified as “arduous” is as early as 55 for men and 50 for women. As this is also the moment when the state begins to shovel out generous pensions, more than 600 Greek professions somehow managed to get themselves classified as arduous: hairdressers, radio announcers, waiters, musicians, and on and on and on. The Greek public health-care system spends far more on supplies than the European average—and it is not uncommon, several Greeks tell me, to see nurses and doctors leaving the job with their arms filled with paper towels and diapers and whatever else they can plunder from the supply closets.

…

A handful of the tax collectors, however, were outraged by the systematic corruption of their business; it further emerged that two of them were willing to meet with me. The problem was that, for reasons neither wished to discuss, they couldn’t stand the sight of each other. This, I’d be told many times by other Greeks, was very Greek.

…

Tax Collector No. 1—early 60s, business suit, tightly wound but not obviously nervous—arrived with a notebook filled with ideas for fixing the Greek tax-collection agency. He just took it for granted that I knew that the only Greeks who paid their taxes were the ones who could not avoid doing so—the salaried employees of corporations, who had their taxes withheld from their paychecks. The vast economy of self-employed workers—everyone from doctors to the guys who ran the kiosks that sold the International Herald Tribune—cheated (one big reason why Greece has the highest percentage of self-employed workers of any European country). “It’s become a cultural trait,” he said. “The Greek people never learned to pay their taxes. And they never did because no one is punished. No one has ever been punished. It’s a cavalier offense—like a gentleman not opening a door for a lady.”

The scale of Greek tax cheating was at least as incredible as its scope: an estimated two-thirds of Greek doctors reported incomes under 12,000 euros a year—which meant, because incomes below that amount weren’t taxable, that even plastic surgeons making millions a year paid no tax at all. The problem wasn’t the law—there was a law on the books that made it a jailable offense to cheat the government out of more than 150,000 euros—but its enforcement. “If the law was enforced,” the tax collector said, “every doctor in Greece would be in jail.” I laughed, and he gave me a stare. “I am completely serious.” One reason no one is ever prosecuted—apart from the fact that prosecution would seem arbitrary, as everyone is doing it—is that the Greek courts take up to 15 years to resolve tax cases. “The one who does not want to pay, and who gets caught, just goes to court,” he says. Somewhere between 30 and 40 percent of the activity in the Greek economy that might be subject to the income tax goes officially unrecorded, he says, compared with an average of about 18 percent in the rest of Europe.

The easiest way to cheat on one’s taxes was to insist on being paid in cash, and fail to provide a receipt for services. The easiest way to launder cash was to buy real estate. Conveniently for the black market—and alone among European countries—Greece has no working national land registry. “You have to know where the guy bought the land—the address—to trace it back to him,” says the collector. “And even then it’s all handwritten and hard to decipher.”

…

On he went, describing a system that was, in its way, a thing of beauty. It mimicked the tax-collecting systems of an advanced economy—and employed a huge number of tax collectors—while it was in fact rigged to enable an entire society to cheat on their taxes.

…

Tax Collector No. 2—casual in manner and dress, beer-drinking, but terrified that others might discover he had spoken to me—also arrived with a binder full of papers, only his was stuffed with real-world examples not of Greek people but Greek companies that had cheated on their taxes. He then started to rattle off examples (“only the ones I personally witnessed”). The first was an Athenian construction company that had built seven giant apartment buildings and sold off nearly 1,000 condominiums in the heart of the city. Its corporate tax bill honestly computed came to 15 million euros, but the company had paid nothing at all. Zero. To evade taxes it had done several things. First, it never declared itself a corporation; second, it employed one of the dozens of companies that do nothing but create fraudulent receipts for expenses never incurred and then, when the tax collector stumbled upon the situation, offered him a bribe. The tax collector blew the whistle and referred the case to his bosses—whereupon he found himself being tailed by a private investigator, and his phones tapped. In the end the case was resolved, with the construction company paying 2,000 euros. “After that I was taken off all tax investigations,” said the tax collector, “because I was good at it.”

…

The Greek state was not just corrupt but also corrupting. Once you saw how it worked you could understand a phenomenon which otherwise made no sense at all: the difficulty Greek people have saying a kind word about one another. Individual Greeks are delightful: funny, warm, smart, and good company. I left two dozen interviews saying to myself, “What great people!” They do not share the sentiment about one another: the hardest thing to do in Greece is to get one Greek to compliment another behind his back. No success of any kind is regarded without suspicion. Everyone is pretty sure everyone is cheating on his taxes, or bribing politicians, or taking bribes, or lying about the value of his real estate. And this total absence of faith in one another is self-reinforcing. The epidemic of lying and cheating and stealing makes any sort of civic life impossible; the collapse of civic life only encourages more lying, cheating, and stealing. Lacking faith in one another, they fall back on themselves and their families.

The structure of the Greek economy is collectivist, but the country, in spirit, is the opposite of a collective. Its real structure is every man for himself. Into this system investors had poured hundreds of billions of dollars. And the credit boom had pushed the country over the edge, into total moral collapse.

…

The Vatopaidi monastery, along with 19 others, was built in the 10th century on a 37-mile-long-by-6-mile-wide peninsula in northeast Greece, called Mount Athos. Mount Athos now is severed from the mainland by a long fence, and so the only way onto it is by boat, which gives the peninsula the flavor of an island. And on this island no women are allowed—no female animals of any kind, in fact, except for cats. The official history ascribes the ban to the desire of the church to honor the Virgin; the unofficial one to the problem of monks hitting on female visitors. The ban has stood for 1,000 years.

…

The ferry chugs for three hours along a rocky, wooded, but otherwise barren coastline, stopping along the way to drop monks and pilgrims and guest workers at other monasteries. The sight of the first one just takes my breath away. It’s not a building but a spectacle: it’s as if someone had taken Assisi or Todi or one of the other old central-Italian hill towns and plopped it down on the beach, in the middle of nowhere. Unless you know what to expect on Mount Athos—it has been regarded by the Eastern Orthodox Church for more than a millennium as the holiest place on earth, and it enjoyed for much of that time a symbiotic relationship with Byzantine emperors—these places come as a shock. There’s nothing modest about them; they are grand and complicated and ornate and obviously in some sort of competition with one another. In the old days, pirates routinely plundered them, and you can see why: it would be almost shameful not to, for a pirate.

…

Otherwise the experience was sensational, to be recommended to anyone looking for a taste of 10th-century life. Beneath titanic polished golden chandeliers, and surrounded by freshly cleaned icons, the monks sang; the monks chanted; the monks vanished behind screens to utter strange incantations; the monks shook what sounded like sleigh bells; the monks floated by waving thuribles, leaving in their wake smoke and the ancient odor of incense. Every word that was said and sung and chanted was Biblical Greek (it seemed to have something to do with Jesus Christ), but I nodded right along anyway. I stood when they stood, and sat when they sat: up and down we went like pogos, for hours. The effect of the whole thing was heightened by the monks’ magnificently wild beards. Even when left to nature, beards do not all grow in the same way. There are types: the hopelessly porous mass of fuzz; the Osama bin Laden/Assyrian-king trowel; the Karl Marx bird’s nest. A surprising number of the monks resembled the Most Interesting Man in the World from the Dos Equis commercial. (“His beard alone has experienced more than a lesser man’s entire body.”)

…

For most of the 1980s and 1990s, Greek interest rates had run a full 10 percent higher than German ones, as Greeks were regarded as far less likely to repay a loan. There was no consumer credit in Greece: Greeks didn’t have credit cards. Greeks didn’t usually have mortgage loans either.

…

But this question of whether Greece will repay its debts is really a question of whether Greece will change its culture, and that will happen only if Greeks want to change. I am told 50 times if I am told once that what Greeks care about is “justice” and what really boils the Greek blood is the feeling of unfairness. Obviously this distinguishes them from no human being on the planet, and ignores what’s interesting: exactly what a Greek finds unfair. It’s clearly not the corruption of their political system. It’s not cheating on their taxes, or taking small bribes in their service to the state. No: what bothers them is when some outside party—someone clearly different from themselves, with motives apart from narrow and easily understood self-interest—comes in and exploits the corruption of their system.

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Don DeLillo on how film has changed our society completely

art, business, language & literature / /

From Adam Begley’s interview of Don DeLillo in “The Art of Fiction No. 135” (The Paris Review: Fall 1993, No. 128):

Film allows us to examine ourselves in ways earlier societies could not—examine ourselves, imitate ourselves, extend ourselves, reshape our reality. It permeates our lives, this double vision, and also detaches us, turns some of us into actors doing walk-throughs. In my work, film and television are often linked with disaster. Because this is one of the energies that charges the culture. TV has a sort of panting lust for bad news and calamity as long as it is visual. We’ve reached the point where things exist so they can be filmed and played and replayed.

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James Dickey on why he wrote Deliverance

art, language & literature / /

From Franklin Ashley’s interview of James Dickey in “The Art of Poetry No. 20” (The Paris Review: Spring 1976, No. 65):

I wrote Deliverance as a story where under the conditions of extreme violence people find out things about themselves that they would have no other means of knowing. The late John Berryman, who was a dear friend of mine, said that it bothered him more than anything else that a man could live in this culture all his life without knowing whether he’s a coward or not. I think it’s necessary to know.

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Microsoft’s real customers

business, technology / /

From James Fallow’s “Inside the Leviathan: A short and stimulating brush with Microsoft’s corporate culture” (The Atlantic: February 2000):

Financial analysts have long recognized that Microsoft’s profit really comes from two sources. One is operating systems (Windows, in all its varieties), and the other is the Office suite of programs. Everything else — Flight Simulator, Slate, MSNBC, mice and keyboards — is financially meaningless. What these two big categories have in common is that individuals are not the significant customers. Operating systems are sold mainly to computer companies such as Dell and Compaq, which pass them pre-loaded to individual consumers. And the main paying customers for Office are big corporations (or what the high-tech world calls LORGs, for “large-size organizations”), which may buy thousands of “seats” for their employees at hundreds of dollars apiece. Product planning, therefore, is focused with admirable clarity on those whose decisions really matter to Microsoft — the information-technology manager at Chevron or the U.S. Department of Agriculture, for example — rather than some writer with an idea about how to make his colleagues happier with a program.

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David Foster Wallace on the impossibility of being informed & the seduction of dogma

art, education, history, language & literature, law, politics / /

From David Foster Wallace’s “Introduction” (The Best American Essays 2007):

Here is an overt premise. There is just no way that 2004’s reelection could have taken place—not to mention extraordinary renditions, legalized torture, FISA-flouting, or the
passage of the Military Commissions Act—if we had been paying attention and handling information in a competent grown-up way. ‘We’ meaning as a polity and culture. The premise does not entail specific blame—or rather the problems here are too entangled and systemic for good old-fashioned finger-pointing. It is, for one example, simplistic and wrong to blame the for-profit media for somehow failing to make clear to us the moral and practical hazards of trashing the Geneva Conventions. The for-profit media is highly attuned to what we want and the amount of detail we’ll sit still for. And a ninety-second news piece on the question of whether and how the Geneva Conventions ought to apply in an era of asymmetrical warfare is not going to explain anything; the relevant questions are too numerous and complicated, too fraught with contexts in everything from civil law and military history to ethics and game theory. One could spend a hard month just learning the history of the Conventions’ translation into actual codes of conduct for the U.S. military … and that’s not counting the dramatic changes in those codes since 2002, or the question of just what new practices violate (or don’t) just which Geneva provisions, and according to whom. Or let’s not even mention the amount of research, background, cross- checking, corroboration, and rhetorical parsing required to understand the cataclysm of Iraq, the collapse of congressional oversight, the ideology of neoconservatism, the legal status of presidential signing statements, the political marriage of evangelical Protestantism and corporatist laissez-faire … There’s no way. You’d simply drown. We all would. It’s amazing to me that no one much talks about this—about the fact that whatever our founders and framers thought of as a literate, informed citizenry can no longer exist, at least not without a whole new modern degree of subcontracting and dependence packed into what we mean by ‘informed.’8

…

8 Hence, by the way, the seduction of partisan dogma. You can drown in dogmatism now, too— radio, Internet, cable, commercial and scholarly print— but this kind of drowning is more like sweet release. Whether hard right or new left or whatever, the seduc- tion and mentality are the same. You don’t have to feel confused or inundated or ignorant. You don’t even have to think, for you already Know, and whatever you choose to learn confirms what you Know. This dog- matic lockstep is not the kind of inevitable dependence I’m talking about—or rather it’s only the most extreme and frightened form of that dependence.

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Religion, God, history, morality

art, history, language & literature, religion, science / /

From Steve Paulson’s interview with Robert Wright, “God, He’s moody” (Salon: 24 June 2009):

Do you think religions share certain core principles?

Not many. People in the modern world, certainly in America, think of religion as being largely about prescribing moral behavior. But religion wasn’t originally about that at all. To judge by hunter-gatherer religions, religion was not fundamentally about morality before the invention of agriculture. It was trying to figure out why bad things happen and increasing the frequency with which good things happen. Why do you sometimes get earthquakes, storms, disease and get slaughtered? But then sometimes you get nice weather, abundant game and you get to do the slaughtering. Those were the religious questions in the beginning.

And bad things happened because the gods were against you or certain spirits had it out for you?

Yes, you had done something to offend a god or spirit. However, it was not originally a moral lapse. That’s an idea you see as societies get more complex. When you have a small group of hunter-gatherers, a robust moral system is not a big challenge. Everyone knows everybody, so it’s hard to conceal anything you steal. If you mess with somebody too much, there will be payback. Moral regulation is not a big problem in a simple society. But as society got more complex with the invention of agriculture and writing, morality did become a challenge. Religion filled that gap.

…

For people who claim that Israel was monotheistic from the get-go and its flirtations with polytheism were rare aberrations, it’s interesting that the Jerusalem temple, according to the Bible’s account, had all these other gods being worshiped in it. Asherah was in the temple. She seemed to be a consort or wife of Yahweh. And there were vessels devoted to Baal, the reviled Canaanite god. So Israel was fundamentally polytheistic at this point. Then King Josiah goes on a rampage as he tries to consolidate his own power by wiping out the other gods.

…

You make the point that the Quran is a different kind of sacred text than the Bible. It was probably written over the course of two decades, while the stories collected in the Bible were written over centuries. That’s why the Bible is such a diverse document.

We think of the Bible as a book, but in ancient times it would have been thought of as a library. There were books written by lots of different people, including a lot of cosmopolitan elites. You also see elements of Greek philosophy. The Quran is just one guy talking. In the Muslim view, he’s mediating the word of God. He’s not especially cosmopolitan. He is, according to Islamic tradition, illiterate. So it’s not surprising that the Quran didn’t have the intellectual diversity and, in some cases, the philosophical depth that you find in the Bible. I do think he was actually a very modern thinker. Muhammad’s argument for why you should be devoted exclusively to this one God is very modern.

…

Are you also saying we can be religious without believing in God?

By some definitions, yes. It’s hard to find a definition of religion that encompasses everything we call religion. The definition I like comes from William James. He said, “Religious belief consists of the belief that there is an unseen order and that our supreme good lies in harmoniously adjusting to that order.” In that sense, you can be religious without believing in God. In that sense, I’m religious. On the God question, I’m not sure.

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David Foster Wallace on the problems with postmodern irony

art, history, language & literature, on writing / /

From Larry McCaffery’s “Conversation with David Foster Wallace” (Dalkey Archive Press at the University of Illinois: Summer 1993):

Irony and cynicism were just what the U.S. hypocrisy of the fifties and sixties called for. That’s what made the early postmodernists great artists. The great thing about irony is that it splits things apart, gets up above them so we can see the flaws and hypocrisies and duplicates. The virtuous always triumph? Ward Cleaver is the prototypical fifties father? “Sure.” Sarcasm, parody, absurdism and irony are great ways to strip off stuff’s mask and show the unpleasant reality behind it. The problem is that once the rules of art are debunked, and once the unpleasant realities the irony diagnoses are revealed and diagnosed, “then” what do we do? Irony’s useful for debunking illusions, but most of the illusion-debunking in the U.S. has now been done and redone. Once everybody knows that equality of opportunity is bunk and Mike Brady’s bunk and Just Say No is bunk, now what do we do? All we seem to want to do is keep ridiculing the stuff. Postmodern irony and cynicism’s become an end in itself, a measure of hip sophistication and literary savvy. Few artists dare to try to talk about ways of working toward redeeming what’s wrong, because they’ll look sentimental and naive to all the weary ironists. Irony’s gone from liberating to enslaving. There’s some great essay somewhere that has a line about irony being the song of the prisoner who’s come to love his cage.

…

The problem is that, however misprised it’s been, what’s been passed down from the postmodern heyday is sarcasm, cynicism, a manic ennui, suspicion of all authority, suspicion of all constraints on conduct, and a terrible penchant for ironic diagnosis of unpleasantness instead of an ambition not just to diagnose and ridicule but to redeem. You’ve got to understand that this stuff has permeated the culture. It’s become our language; we’re so in it we don’t even see that it’s one perspective, one among many possible ways of seeing. Postmodern irony’s become our environment.

David Foster Wallace on the problems with postmodern irony Read More »

David Foster Wallace on the familiar & the strange

art, history, language & literature, on writing / /

From Larry McCaffery’s “Conversation with David Foster Wallace” (Dalkey Archive Press at the University of Illinois: Summer 1993):

If you mean a post-industrial, mediated world, it’s inverted one of fiction’s big historical functions, that of providing data on distant cultures and persons. The first real generalization of human experience that novels tried to accomplish. If you lived in Bumfuck, Iowa, a hundred years ago and had no idea what life was like in India, good old Kipling goes over and presents it to you. … Well, but fiction’s presenting function for today’s reader has been reversed: since the whole global village is now presented as familiar, electronically immediate—satellites, microwaves, intrepid PBS anthropologists, Paul Simon’s Zulu back-ups—it’s almost like we need fiction writers to restore strange things’ ineluctable “strangeness,” to defamiliarize stuff, I guess you’d say.

… For our generation, the entire world seems to present itself as “familiar,” but since that’s of course an illusion in terms of anything really important about people, maybe any “realistic” fiction’s job is opposite what it used to be—no longer making the strange familiar but making the familiar strange again. It seems important to find ways of reminding ourselves that most “familiarity” is meditated and delusive.

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How right-wing talk radio works

business, history, politics / /

From Dan Shelly’s “Former News Radio Staffer Spills the Beans on How Shock Jocks Inspire Hatred and Anger” (AlterNet: 17 November 2008):

To begin with, talk show hosts such as Charlie Sykes – one of the best in the business – are popular and powerful because they appeal to a segment of the population that feels disenfranchised and even victimized by the media. These people believe the media are predominantly staffed by and consistently reflect the views of social liberals. This view is by now so long-held and deep-rooted, it has evolved into part of virtually every conservative’s DNA.

To succeed, a talk show host must perpetuate the notion that his or her listeners are victims, and the host is the vehicle by which they can become empowered. The host frames virtually every issue in us-versus-them terms. There has to be a bad guy against whom the host will emphatically defend those loyal listeners.

This enemy can be a politician – either a Democratic officeholder or, in rare cases where no Democrat is convenient to blame, it can be a “RINO” (a “Republican In Name Only,” who is deemed not conservative enough). It can be the cold, cruel government bureaucracy. More often than not, however, the enemy is the “mainstream media” – local or national, print or broadcast.

…

This is a common talk show tactic: If you lack compelling arguments in favor of your candidate or point of view, attack the other side. These attacks often rely on two key rhetorical devices, which I call You Know What Would Happen If and The Preemptive Strike.

Using the first strategy, a host will describe something a liberal has said or done that conservatives disagree with, but for which the liberal has not been widely criticized, and then say, “You know what would happen if a conservative had said (or done) that? He (or she) would have been filleted by the ‘liberal media.’ ” This is particularly effective because it’s a two-fer, simultaneously reinforcing the notion that conservatives are victims and that “liberals” are the enemy.

The second strategy, The Preemptive Strike, is used when a host knows that news reflecting poorly on conservative dogma is about to break or become more widespread. When news of the alleged massacre at Haditha first trickled out in the summer of 2006, not even Iraq War chest-thumper Charlie Sykes would defend the U.S. Marines accused of killing innocent civilians in the Iraqi village. So he spent lots of air time criticizing how the “mainstream media” was sure to sensationalize the story in the coming weeks. Charlie would kill the messengers before any message had even been delivered.

How right-wing talk radio works Read More »

Michael Pollan’s rules for food

education, science / /
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Image by rsgranne via Flickr

From John Schwenkler’s “Food for thought: renewing the culinary culture should be a conservative cause” (The American Conservative: 2008):

Michael Pollan’s In Defense of Food deconstructs the pretensions of “food science” in often hilarious fashion and distills all you need to know about eating into three directives: Eat food (as opposed to things with unfamiliar or unpronounceable ingredients, packaged “food products” that make government-sanctioned health claims, and pretty much anything from the middle aisles of the grocery store); Not too much (go for quality over quantity, and eat at a table, with others); Mostly plants (in unprocessed form when possible).

Michael Pollan’s rules for food Read More »

What passwords do people use? phpBB examples

language & literature, security / /

From Robert Graham’s “PHPBB Password Analysis” (Dark Reading: 6 February 2009):

A popular Website, phpbb.com, was recently hacked. The hacker published approximately 20,000 user passwords from the site. …

This incident is similar to one two years ago when MySpace was hacked, revealing about 30,000 passwords. …

The striking different between the two incidents is that the phpbb passwords are simpler. MySpace requires that passwords “must be between 6 and 10 characters, and contain at least 1 number or punctuation character.” Most people satisfied this requirement by simply appending “1” to the ends of their passwords. The phpbb site has no such restrictions — the passwords are shorter and rarely contain anything more than a dictionary word.

It’s hard to judge exactly how many passwords are dictionary words. … I ran the phpbb passwords through various dictionary files and come up with a 65% match (for a simple English dictionary) and 94% (for “hacker” dictionaries). …

16% of passwords matched a person’s first name. This includes people choosing their own first names or those of their spouses or children. The most popular first names were Joshua, Thomas, Michael, and Charlie. But I wonder if there is something else going on. Joshua, for example, was also the password to the computer in “Wargames” …

14% of passwords were patterns on the keyboard, like “1234,” “qwerty,” or “asdf.” There are a lot of different patterns people choose, like “1qaz2wsx” or “1q2w3e.” I spent a while googling “159357,” trying to figure out how to categorize it, then realized it was a pattern on the numeric keypad. …

4% are variations of the word “password,” such as “passw0rd,” “password1,” or “passwd.” I googled “drowssap,” trying to figure out how to categorize it, until I realized it was “password” spelled backward.

5% of passwords are pop-culture references from TV, movies, and music. These tend to be youth culture (“hannah,” “pokemon,” “tigger”) and geeky (“klingon,” “starwars,” “matrix,” “legolas,” “ironman”). … Some notable pop-culture references are chosen not because they are popular, but because they sound like passwords, such as “ou812” (’80s Van Halen album), “blink182” (’90s pop), “rush2112” (’80s album), and “8675309” (’80s pop song).

4% of passwords appear to reference things nearby. The name “samsung” is a popular password, I think because it’s the brand name on the monitor that people are looking at … Similarly, there are a lot of names of home computers like “dell,” “packard,” “apple,” “pavilion,” “presario,” “compaq,” and so on. …

3% of passwords are “emo” words. Swear words, especially the F-word, are common, but so are various forms of love and hate (like “iloveyou” or “ihateyou”).

3% are “don’t care” words. … A lot of password choices reflect this attitude, either implicitly with “abc123” or “blahblah,” or explicitly with “whatever,” “whocares,” or “nothing.”

1.3% are passwords people saw in movies/TV. This is a small category, consisting only of “letmein,” “trustno1,” “joshua,” and “monkey,” but it accounts for a large percentage of passwords.

1% are sports related. …

Here is the top 20 passwords from the phpbb dataset. You’ll find nothing surprising here; all of them are on this Top 500 list.

3.03% “123456”
2.13% “password”
1.45% “phpbb”
0.91% “qwerty”
0.82% “12345”
0.59% “12345678”
0.58% “letmein”
0.53% “1234”
0.50% “test”
0.43% “123”
0.36% “trustno1”
0.33% “dragon”
0.31% “abc123”
0.31% “123456789”
0.31% “111111”
0.30% “hello”
0.30% “monkey”
0.28% “master”
0.22% “killer”
0.22% “123123”

Notice that whereas “myspace1” was one of the most popular passwords in the MySpace dataset, “phpbb” is one of the most popular passwords in the phpbb dataset.

…

The password length distribution is as follows:

1 character 0.34%
2 characters 0.54%
3 characters 2.92%
4 characters 12.29%
5 characters 13.29%
6 characters 35.16%
7 characters 14.60%
8 characters 15.50%
9 characters 3.81%
10 characters 1.14%
11 characters 0.22%

Note that phpbb has no requirements for password lengths …

What passwords do people use? phpBB examples Read More »

Socioeconomic analysis of MySpace & Facebook

business, education, politics, social software, tech in changing society / /

From danah boyd’s “Viewing American class divisions through Facebook and MySpace” (danah boyd: 24 June 2007):

When MySpace launched in 2003, it was primarily used by 20/30-somethings (just like Friendster before it). The bands began populating the site by early 2004 and throughout 2004, the average age slowly declined. It wasn’t until late 2004 that teens really started appearing en masse on MySpace and 2005 was the year that MySpace became the “in thing” for teens.

Facebook launched in 2004 as a Harvard-only site. It slowly expanded to welcome people with .edu accounts from a variety of different universities. In mid-2005, Facebook opened its doors to high school students, but it wasn’t that easy to get an account because you needed to be invited. As a result, those who were in college tended to invite those high school students that they liked. Facebook was strongly framed as the “cool” thing that college students did.

…

In addition to the college framing, the press coverage of MySpace as dangerous and sketchy alienated “good” kids. Facebook seemed to provide an ideal alternative. Parents weren’t nearly as terrified of Facebook because it seemed “safe” thanks to the network-driven structure.

…

She argues that class divisions in the United States have more to do with lifestyle and social stratification than with income. In other words, all of my anti-capitalist college friends who work in cafes and read Engels are not working class just because they make $14K a year and have no benefits. Class divisions in the United States have more to do with social networks (the real ones, not FB/MS), social capital, cultural capital, and attitudes than income. Not surprisingly, other demographics typically discussed in class terms are also a part of this lifestyle division. Social networks are strongly connected to geography, race, and religion; these are also huge factors in lifestyle divisions and thus “class.”

…

The goodie two shoes, jocks, athletes, or other “good” kids are now going to Facebook. These kids tend to come from families who emphasize education and going to college. They are part of what we’d call hegemonic society. They are primarily white, but not exclusively. They are in honors classes, looking forward to the prom, and live in a world dictated by after school activities.

MySpace is still home for Latino/Hispanic teens, immigrant teens, “burnouts,” “alternative kids,” “art fags,” punks, emos, goths, gangstas, queer kids, and other kids who didn’t play into the dominant high school popularity paradigm. These are kids whose parents didn’t go to college, who are expected to get a job when they finish high school. These are the teens who plan to go into the military immediately after schools. Teens who are really into music or in a band are also on MySpace. MySpace has most of the kids who are socially ostracized at school because they are geeks, freaks, or queers.

In order to demarcate these two groups, let’s call the first group of teens “hegemonic teens” and the second group “subaltern teens.”

…

Most teens who exclusively use Facebook are familiar with and have an opinion about MySpace. These teens are very aware of MySpace and they often have a negative opinion about it. They see it as gaudy, immature, and “so middle school.” They prefer the “clean” look of Facebook, noting that it is more mature and that MySpace is “so lame.” What hegemonic teens call gaudy can also be labeled as “glitzy” or “bling” or “fly” (or what my generation would call “phat”) by subaltern teens. Terms like “bling” come out of hip-hop culture where showy, sparkly, brash visual displays are acceptable and valued. The look and feel of MySpace resonates far better with subaltern communities than it does with the upwardly mobile hegemonic teens. … That “clean” or “modern” look of Facebook is akin to West Elm or Pottery Barn or any poshy Scandinavian design house (that I admit I’m drawn to) while the more flashy look of MySpace resembles the Las Vegas imagery that attracts millions every year. I suspect that lifestyles have aesthetic values and that these are being reproduced on MySpace and Facebook.

I should note here that aesthetics do divide MySpace users. The look and feel that is acceptable amongst average Latino users is quite different from what you see the subculturally-identified outcasts using. Amongst the emo teens, there’s a push for simple black/white/grey backgrounds and simplistic layouts. While I’m using the term “subaltern teens” to lump together non-hegemonic teens, the lifestyle divisions amongst the subalterns are quite visible on MySpace through the aesthetic choices of the backgrounds. The aesthetics issue is also one of the forces that drives some longer-term users away from MySpace.

…

Teens from poorer backgrounds who are on MySpace are less likely to know people who go to universities. They are more likely to know people who are older than them, but most of their older friends, cousins, and co-workers are on MySpace. It’s the cool working class thing and it’s the dominant SNS at community colleges. These teens are more likely to be interested in activities like shows and clubs and they find out about them through MySpace. The subaltern teens who are better identified as “outsiders” in a hegemonic community tend to be very aware of Facebook. Their choice to use MySpace instead of Facebook is a rejection of the hegemonic values (and a lack of desire to hang out with the preps and jocks even online).

Class divisions in military use

A month ago, the military banned MySpace but not Facebook. This was a very interesting move because the division in the military reflects the division in high schools. Soldiers are on MySpace; officers are on Facebook. Facebook is extremely popular in the military, but it’s not the SNS of choice for 18-year old soldiers, a group that is primarily from poorer, less educated communities. They are using MySpace. The officers, many of whom have already received college training, are using Facebook. The military ban appears to replicate the class divisions that exist throughout the military. …

MySpace is the primary way that young soldiers communicate with their peers. When I first started tracking soldiers’ MySpace profiles, I had to take a long deep breath. Many of them were extremely pro-war, pro-guns, anti-Arab, anti-Muslim, pro-killing, and xenophobic as hell. Over the last year, I’ve watched more and more profiles emerge from soldiers who aren’t quite sure what they are doing in Iraq. I don’t have the data to confirm whether or not a significant shift has occurred but it was one of those observations that just made me think. And then the ban happened. I can’t help but wonder if part of the goal is to cut off communication between current soldiers and the group that the military hopes to recruit.

…

Thoughts and meta thoughts

…

People often ask me if I’m worried about teens today. The answer is yes, but it’s not because of social network sites. With the hegemonic teens, I’m very worried about the stress that they’re under, the lack of mobility and healthy opportunities for play and socialization, and the hyper-scheduling and surveillance. I’m worried about their unrealistic expectations for becoming rich and famous, their lack of work ethic after being pampered for so long, and the lack of opportunities that many of them have to even be economically stable let alone better off than their parents. I’m worried about how locking teens indoors coupled with a fast food/junk food advertising machine has resulted in a decrease in health levels across the board which will just get messy as they are increasingly unable to afford health insurance. When it comes to ostracized teens, I’m worried about the reasons why society has ostracized them and how they will react to ongoing criticism from hegemonic peers. I cringe every time I hear of another Columbine, another Virgina Tech, another site of horror when an outcast teen lashes back at the hegemonic values of society.

I worry about the lack of opportunities available to poor teens from uneducated backgrounds. I’m worried about how Wal-Mart Nation has destroyed many of the opportunities for meaningful working class labor as these youth enter the workforce. I’m worried about what a prolonged war will mean for them. I’m worried about how they’ve been told that to succeed, they must be a famous musician or sports player. I’m worried about how gangs provide the only meaningful sense of community that many of these teens will ever know.

Given the state of what I see in all sorts of neighborhoods, I’m amazed at how well teens are coping and I think that technology has a lot to do with that. Teens are using social network sites to build community and connect with their peers. They are creating publics for socialization. And through it, they are showcasing all of the good, bad, and ugly of today’s teen life.

…

In the 70s, Paul Willis analyzed British working class youth and he wrote a book called Learning to Labor: How Working Class Kids Get Working Class Jobs. He argued that working class teens will reject hegemonic values because it’s the only way to continue to be a part of the community that they live in. In other words, if you don’t know that you will succeed if you make a run at jumping class, don’t bother – you’ll lose all of your friends and community in the process. His analysis has such strong resonance in American society today. I just wish I knew how to fix it.

Socioeconomic analysis of MySpace & Facebook Read More »

Wikipedia, freedom, & changes in production

business, history, science, social software, tech in changing society / /

From Clay Shirky’s “Old Revolutions, Good; New Revolutions, Bad” (Britannica Blog: 14 June 2007):

Gorman’s theory about print – its capabilities ushered in an age very different from manuscript culture — is correct, and the same kind of shift is at work today. As with the transition from manuscripts to print, the new technologies offer virtues that did not previously exist, but are now an assumed and permanent part of our intellectual environment. When reproduction, distribution, and findability were all hard, as they were for the last five hundred years, we needed specialists to undertake those jobs, and we properly venerated them for the service they performed. Now those tasks are simpler, and the earlier roles have instead become obstacles to direct access.

Digital and networked production vastly increase three kinds of freedom: freedom of speech, of the press, and of assembly. This perforce increases the freedom of anyone to say anything at any time. This freedom has led to an explosion in novel content, much of it mediocre, but freedom is like that. Critically, this expansion of freedom has not undermined any of the absolute advantages of expertise; the virtues of mastery remain as they were. What has happened is that the relative advantages of expertise are in precipitous decline. Experts the world over have been shocked to discover that they were consulted not as a direct result of their expertise, but often as a secondary effect – the apparatus of credentialing made finding experts easier than finding amateurs, even when the amateurs knew the same things as the experts.

…

The success of Wikipedia forces a profound question on print culture: how is information to be shared with the majority of the population? This is an especially tough question, as print culture has so manifestly failed at the transition to a world of unlimited perfect copies. Because Wikipedia’s contents are both useful and available, it has eroded the monopoly held by earlier modes of production. Other encyclopedias now have to compete for value to the user, and they are failing because their model mainly commits them to denying access and forbidding sharing. If Gorman wants more people reading Britannica, the choice lies with its management. Were they to allow users unfettered access to read and share Britannica’s content tomorrow, the only interesting question is whether their readership would rise a ten-fold or a hundred-fold.

Britannica will tell you that they don’t want to compete on universality of access or sharability, but this is the lament of the scribe who thinks that writing fast shouldn’t be part of the test. In a world where copies have become cost-free, people who expend their resources to prevent access or sharing are forgoing the principal advantages of the new tools, and this dilemma is common to every institution modeled on the scarcity and fragility of physical copies. Academic libraries, which in earlier days provided a service, have outsourced themselves as bouncers to publishers like Reed-Elsevier; their principal job, in the digital realm, is to prevent interested readers from gaining access to scholarly material.

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Gottman on relationships

science / /

From THE MATHEMATICS OF LOVE: A Talk with John Gottman (Edge: 14 April 2004):

So far, his surmise is that “respect and affection are essential to all relationships working and contempt destroys them. It may differ from culture to culture how to communicate respect, and how to communicate affection, and how not to do it, but I think we’ll find that those are universal things”.

…

Another puzzle I’m working on is just what happens when a baby enters a relationship. Our study shows that the majority (67%) of couples have a precipitous drop in relationship happiness in the first 3 years of their first baby’s life. That’s tragic in terms of the climate of inter-parental hostility and depression that the baby grows up in. That affective climate between parents is the real cradle that holds the baby. And for the majority of families that cradle is unsafe for babies.

…

So far I believe we’re going to find that respect and affection are essential to all relationships working and contempt destroys them. It may differ from culture to culture how to communicate respect, and how to communicate affection, and how not to do it, but I think we’ll find that those are universal things.

…

Bob Levenson and I were very surprised when, in 1983, we found that we could actually predict, with over 90 percent accuracy, what was going to happen to a relationship over a three-year period just by examining their physiology and behavior during a conflict discussion, and later just from an interview about how the couple viewed their past. 90% accuracy!

…

That was surprising to us. It seemed that people either started in a mean-spirited way, a critical way, started talking about a disagreement, started talking about a problem as just a symptom of their partner’s inadequate character, which made their partner defensive and escalated the conflict, and people started getting mean and insulting to one another. That predicted the relationship was going to fall apart. 96% of the time the way the conflict discussion started in the first 3 minutes determined how it would go for the rest of the discussion. And four years later it was like no time had passed, their interaction style was almost identical. Also 69% of the time they were talking about the same issues, which we realized then were “perpetual issues” that they would never solve. These were basic personality differences that never went away. She was more extroverted or she was more of an explorer or he was more punctual or frugal.

Some couples were caught by the web of these perpetual issues and made each other miserable, they were “grid locked” like bumper-to-bumper traffic with these issues, while other couples had similar issues but coped with them and had a “dialogue” that even contained laughter and affection. It seemed that relationships last to the extent that you select someone whose annoying personality traits don’t send you into emotional orbit. Once again conventional wisdom was wrong. The big issue wasn’t helping couples resolve their conflicts, but moving them from gridlock to dialogue. And the secret of how to do that turned out to be having each person talk about their dream within the conflict and bringing Viktor Frankl’s existential logotherapy into the marital boxing ring. Once people talked about what they wished for and hoped for in this gridlock conflict and the narrative of why this was so important to them, in 86% of the cases they would move from gridlock to dialogue. Again a new door opened. Not all marital conflicts are the same. You can’t teach people a set of skills and just apply them to every issue. Some issues are deeper, they have more meaning. And then it turned out that the very issues that cause the most pain and alienation can also be the greatest sources of intimacy and connection.

Another surprise: we followed couples for as long as 20 years, and we found that there was another kind of couple that didn’t really show up on the radar; they looked fine, they weren’t mean, they didn’t escalate the conflict — but about 16 to 22 years after the wedding they started divorcing. They were often the pillars of their community. They seemed very calm and in control of their lives, and then suddenly they break up. Everyone is shocked and horrified. But we could look back at our early tapes and see the warning signs we had never seen before. Those people were people who just didn’t have very much positive connection. There wasn’t very much affection — and also especially humor — between them.

…These sorts of emotionally disconnected relationships were another important dimension of failed relationships. We learned through them that the quality of the friendship and intimacy affects the nature of conflict in a very big way.

…

One of the major things we found is that honoring your partner’s dreams is absolutely critical. A lot of times people have incompatible dreams — or they don’t want to honor their partner’s dreams, or they don’t want to yield power, they don’t want to share power. So that explains a lot of times why they don’t really belong together.

Psycho-physiology is an important part of this research. It’s something that Bob Levenson brought to the search initially, and then I got trained in psycho-physiology as well. And the reason we’re interested in what was happening in the body is that there’s an intimate connection between what’s happening to the autonomic nervous system and what happening in the brain, and how well people can take in information — how well they can just process information — for example, just being able to listen to your partner — that is much harder when your heart rate is above the intrinsic rate of the heart, which is around a hundred to a hundred and five beats a minute for most people with a healthy heart.

At that point we know, from Loren Rowling’s work, that people start secreting adrenalin, and then they get into a state of diffuse physiological arousal (or DPA) , so their heart is beating faster, it’s contracting harder, the arteries start getting constricted, blood is drawn away from the periphery into the trunk, the blood supply shuts down to the gut and the kidney, and all kinds of other things are happening — people are sweating, and things are happening in the brain that create a tunnel vision, one in which they perceive everything as a threat and they react as if they have been put in great danger by this conversation.

…

Because men are different. Men have a lot of trouble when they reach a state of vigilance, when they think there’s real danger, they have a lot of trouble calming down. and there’s probably an evolutionary history to that. Because it functioned very well for our hominid ancestors, anthropologists think, for men to stay physiologically aroused and vigilant, in cooperative hunting and protecting the tribe, which was a role that males had very early in our evolutionary history. Whereas women had the opposite sort of role, in terms of survival of the species, those women reproduced more effectively who had the milk-let-down reflex, which only happens when oxytocin is secreted in the brain, it only happens when women — as any woman knows who’s been breast-feeding, you have to be able to calm down and relax. But oxytocin is also the hormone of affiliation. So women have developed this sort of social order, caring for one another, helping one another, and affiliating, that also allows them to really calm down and have the milk let-down reflex. And so — it’s one of nature’s jokes. Women can calm down, men can’t; they stay aroused and vigilant.

…

Physiology becomes really critical in this whole thing. A provocative finding from Alyson Shapiro’s recent dissertation is that if we take a look at how a couple argues when the woman is in the sixth month of pregnancy, we can predict over half the variation in the baby, the three-month-old baby’s vagal tone, which is the ability of the vagus nerve, the major nerve of the parasympathetic branch of the autonomic nervous system, which is responsible for establishing calm and focusing attention. That vagus nerve in the baby is eventually going to be working well if the parents, during pregnancy, are fighting with each other constructively. That takes us into fetal development, a whole new realm of inquiry.

…

You have to study gay and Lesbian couples who are committed to each other as well as heterosexual couples who are committed to each other, and try and match things as much as you can, like how long they’ve been together, and the quality of their relationship. And we’ve done that, and we find that there are two gender differences that really hold up.

One is that if a man presents an issue, to either a man he’s in love with or a woman he’s in love with, the man is angrier presenting the issue. And we find that when a woman receives an issue, either from a woman she loves or a man she loves, she is much more sad than a man would be receiving that same issue. It’s about anger and sadness. Why? Remember, Bowlby taught us that attachment and loss and grief are part of the same system. So women are finely tuned to attaching and connecting and to sadness and loss and grief, while men are attuned to defend, stay vigilant, attack, to anger. My friend Levenson did an acoustic startle study (that’s where you shoot of a blank pistol behind someone’s head when they least expect it). Men had a bigger heart rate reactivity and took longer to recover, which we would expect, but what even more interesting is that when you asked people what they were feeling, women were scared and men were angry.

So that’s probably why those two differences have held up. Physiologically people find over and over again in heterosexual relationships — and this hasn’t been studied yet in gay and Lesbian relationships — that men have a lower flash point for increasing heart-rate arousal, and it takes them longer to recover. And not only that, but when men are trying to recover, and calm down, they can’t do it very well because they keep naturally rehearsing thoughts of righteous indignation and feeling like an innocent victim. They maintain their own vigilance and arousal with these thoughts, mostly of getting even, whereas women really can distract themselves and calm down physiologically from being angered or being upset about something. If women could affiliate and secrete oxytocin when they felt afraid, they’s even calm down faster, probably.

Gottman on relationships Read More »

Social networking and “friendship”

business, social software, tech in changing society / /

From danah boyd’s “Friends, Friendsters, and MySpace Top 8: Writing Community Into Being on Social Network Sites” (First Monday: December 2006)

John’s reference to “gateway Friends” concerns a specific technological affordance unique to Friendster. Because the company felt it would make the site more intimate, Friendster limits users from surfing to Profiles beyond four degrees (Friends of Friends of Friends of Friends). When people login, they can see how many Profiles are “in their network” where the network is defined by the four degrees. For users seeking to meet new people, growing this number matters. For those who wanted it to be intimate, keeping the number smaller was more important. In either case, the number of people in one’s network was perceived as directly related to the number of friends one had.

“I am happy with the number of friends I have. I can access over 26,000 profiles, which is enough for me!” — Abby

The number of Friends one has definitely affects the size of one’s network but connecting to Collectors plays a much more significant role. Because these “gateway friends” (a.k.a. social network hubs) have lots of Friends who are not connected to each other, they expand the network pretty rapidly. Thus, connecting to Collectors or connecting to people who connect to Collectors opens you up to a large network rather quickly.

While Collectors could be anyone interested in amassing many Friends, fake Profiles were developed to aid in this process. These Fakesters included characters, celebrities, objects, icons, institutions, and ideas. For example, Homer Simpson had a Profile alongside Jesus and Brown University. By connecting people with shared interests or affiliations, Fakesters supported networking between like-minded individuals. Because play and connecting were primary incentives for many Fakesters, they welcomed any and all Friends. Likewise, people who wanted access to more people connected to Fakesters. Fakesters helped centralize the network and two Fakesters — Burning Man and Ali G — reached mass popularity with over 10,000 Friends each before the Web site’s creators put an end to their collecting and deleted both accounts. This began the deletion of all Fakesters in what was eventually termed the Fakester Genocide [8].

While Friendster was irritated by fake Profiles, MySpace embraced this practice. One of MySpace’s early strategies was to provide a place for everyone who was rejected from Friendster or who didn’t want to be on a dating site [9]. Bands who had been kicked off of Friendster were some of the earliest MySpace users. Over time, movie stars, politicians, porn divas, comedians, and other celebrities joined the fray. Often, the person behind these Profiles was not the celebrity but a manager. Corporations began creating Profiles for their products and brands. While Friendster eventually began allowing such fake Profiles for a fee, MySpace never charged people for their commercial uses.

…

Investigating Friendship in LiveJournal, Kate Raynes-Goldie and Fono (2005) found that there was tremendous inconsistency in why people Friended others. They primarily found that Friendship stood for: content, offline facilitator, online community, trust, courtesy, declaration, or nothing. When I asked participants about their practices on Friendster and MySpace, I found very similar incentives. The most common reasons for Friendship that I heard from users [11] were:

1. Actual friends
2. Acquaintances, family members, colleagues
3. It would be socially inappropriate to say no because you know them
4. Having lots of Friends makes you look popular
5. It’s a way of indicating that you are a fan (of that person, band, product, etc.)
6. Your list of Friends reveals who you are
7. Their Profile is cool so being Friends makes you look cool
8. Collecting Friends lets you see more people (Friendster)
9. It’s the only way to see a private Profile (MySpace)
10. Being Friends lets you see someone’s bulletins and their Friends-only blog posts (MySpace)
11. You want them to see your bulletins, private Profile, private blog (MySpace)
12. You can use your Friends list to find someone later
13. It’s easier to say yes than no

These incentives account for a variety of different connections. While the first three reasons all concern people that you know, the rest can explain why people connect to a lot of people that they do not know. Most reveal how technical affordances affect people’s incentives to connect.

…

Raynes-Goldie and Fono (2005) also found that there is a great deal of social anxiety and drama provoked by Friending in LiveJournal (LJ). In LJ, Friendship does not require reciprocity. Anyone can list anyone else as a Friend; this articulation is public but there is no notification. The value of Friendship on LJ is deeply connected to the privacy settings and subscription processes. The norm on LJ is to read others’ entries through a “Friends page.” This page is an aggregation of all of an individual’s Friends’ posts. When someone posts an LJ entry, they have a choice as to whether the post should be public, private, Friends-only, or available to subgroups of Friends. In this way, it is necessary to be someone’s Friend to have access to Friends-only posts. To locate how the multiple and conflicting views of Friendship cause tremendous conflict and misunderstanding on LJ, Raynes-Goldie and Fono speak of “hyperfriending.” This process is quite similar to what takes place on other social network sites, but there are some differences. Because Friends-only posts are commonplace, not being someone’s Friend is a huge limitation to information access. Furthermore, because reciprocity is not structurally required, there’s a much greater social weight to recognizing someone’s Friendship and reciprocating intentionally. On MySpace and Friendster, there is little to lose by being loose with Friendship and more to gain; the perception is that there is much more to lose on LJ.

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While users can scroll through their list of Friends, not all Friends are displayed on the participant’s Profile. Most social network sites display Friends in the order in which their account was created or their last login date. By implementing a “Top 8” feature, MySpace changed the social dynamics around the ordering of Friends. Initially, “Top 8” allowed users to select eight Friends to display on their Profile. More recently, that feature was changed to “Top Friends” as users have more options in how many people they could list [12]. Many users will only list people that they know and celebrities that they admire in their Top Friends, often as a way to both demarcate their identity and signal meaningful relationships with others.

There are many advantages to the Top Friends feature. It allows people to show connections that really say something about who they are. It also serves as a bookmark to the people that matter. By choosing to list the people who one visits the most frequently, simply going to one’s Profile provides a set of valuable links.

…

“As a kid, you used your birthday party guest list as leverage on the playground. ‘If you let me play I’ll invite you to my birthday party.’ Then, as you grew up and got your own phone, it was all about someone being on your speed dial. Well today it’s the MySpace Top 8. It’s the new dangling carrot for gaining superficial acceptance. Taking someone off your Top 8 is your new passive aggressive power play when someone pisses you off.” — Nadine

There are a handful of social norms that pervade Top 8 culture. Often, the person in the upper left (“1st” position) is a significant other, dear friend, or close family member. Reciprocity is another salient component of Top Friends dynamics. If Susan lists Mary on her Top 8, she expects Mary to reciprocate. To acknowledge this, Mary adds a Comment to Susan’s page saying, “Thanx for puttin me on ur Top 8! I put you on mine 2.” By publicly acknowledging this addition, Mary is making certain Susan’s viewers recognize Mary’s status on Susan’s list. Of course, just being in someone’s list is not always enough. As Samantha explains, “Friends get into fights because they’re not 1st on someone’s Top 8, or somebody else is before them.” While some people are ecstatic to be added, there are many more that are frustrated because they are removed or simply not listed.

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The Top Friends feature requires participants to actively signal their relationship with others. Such a system makes it difficult to be vague about who matters the most, although some tried by explaining on their bulletins what theme they are using to choose their Top 8 this week: “my Sagittarius friends,” “my basketball team,” and “people whose initials are BR.” Still others relied on fake Profiles for their Top 8.

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The networked nature of impressions does not only affect the viewer — this is how newcomers decided what to present in the first place. When people first joined Friendster, they took cues from the people who invited them. Three specific subcultures dominated the early adopters — bloggers, attendees of the Burning Man [14] festival, and gay men mostly living in New York. If the invitee was a Burner, their Profile would probably be filled with references to the event with images full of half-naked, costumed people running around the desert. As such, newcomers would get the impression that it was a site for Burners and they would create a Profile that displayed that facet of their identity. In decided who to invite, newcomers would perpetuate the framing by only inviting people who are part of the Burning Man subculture.

Interestingly, because of this process, Burners believed that the site was for Burners, gay men thought it was a gay dating site, and bloggers were ecstatic to have a geek socializing tool. The reason each group got this impression had to do with the way in which context was created on these systems. Rather than having the context dictated by the environment itself, context emerged through Friends networks. As a result, being socialized into Friendster meant connected to Friends that reinforced the contextual information of early adopters.

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The growth of MySpace followed a similar curve. One of the key early adopter groups were hipsters living in the Silverlake neighborhood of Los Angeles. They were passionate about indie rock music and many were musicians, promoters, club goers, etc. As MySpace took hold, long before any press was covering the site, MySpace took off amongst 20/30-something urban socializers, musicians, and teenagers. The latter group may not appear obvious, but teenagers are some of the most active music consumers — they follow music culture avidly, even when they are unable to see the bands play live due to age restrictions. As the site grew, the teenagers and 20/30-somethings pretty much left each other alone, although bands bridged these groups. It was not until the site was sold to News Corp. for US$580 million in the summer of 2005 that the press began covering the phenomenon. The massive press helped it grow larger, penetrating those three demographics more deeply but also attracting new populations, namely adults who are interested in teenagers (parents, teachers, pedophiles, marketers).

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When context is defined by whom one Friends, and addressing multiple audiences simultaneously complicates all relationships, people must make hard choices. Joshua Meyrowitz (1985) highlights this problem in reference to television. In the early 1960s, Stokely Carmichael regularly addressed segregated black and white audiences about the values of Black Power. Depending on his audience, he used very different rhetorical styles. As his popularity grew, he began to attract media attention and was invited to speak on TV and radio. Unfortunately, this was more of a curse than a blessing because the audiences he would reach through these mediums included both black and white communities. With no way to reconcile the two different rhetorical styles, he had to choose. In choosing to maintain his roots in front of white listeners, Carmichael permanently alienated white society from the messages of Black Power.

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Notes

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10. Friendster originally limited users to 150 Friends. It is no accident that they chose 150, as this is the “Dunbar number.” In his research on gossip and grooming, Robin Dunbar argues that there is a cognitive limit to the number of relations that one can maintain. People can only keep gossip with 150 people at any given time (Dunbar, 1998). By capping Friends at 150, Friendster either misunderstood Dunbar or did not realize that their users were actually connecting to friends from the past with whom they are not currently engaging.

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12. Eight was the maximum number of Friends that the system initially let people have. Some users figured out how to hack the system to display more Friends; there are entire bulletin boards dedicated to teaching others how to hack this. Consistently, upping the limit was the number one request that the company received. In the spring of 2006, MySpace launched an ad campaign for X-Men. In return for Friending X-Men, users were given the option to have 12, 16, 20, or 24 Friends in their Top Friends section. Millions of users did exactly that. In late June, this feature was introduced to everyone, regardless of Friending X-Men. While eight is no longer the limit, people move between calling it Top 8 or Top Friends. I will use both terms interchangeably, even when the number of Friends might be greater than eight.

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Hallucinating the presence of the dead

religion, science / /

From Vaughan Bell’s “Ghost Stories: Visits from the Deceased” (Scientific American: 2 December 2008):

The dead stay with us, that much is clear. They remain in our hearts and minds, of course, but for many people they also linger in our senses—as sights, sounds, smells, touches or presences. Grief hallucinations are a normal reaction to bereavement but are rarely discussed, because people fear they might be considered insane or mentally destabilised by their loss. As a society we tend to associate hallucinations with things like drugs and mental illness, but we now know that hallucinations are common in sober healthy people and that they are more likely during times of stress.

Mourning seems to be a time when hallucinations are particularly common, to the point where feeling the presence of the deceased is the norm rather than the exception. One study, by the researcher Agneta Grimby at the University of Goteborg, found that over 80 percent of elderly people experience hallucinations associated with their dead partner one month after bereavement, as if their perception had yet to catch up with the knowledge of their beloved’s passing. As a marker of how vivid such visions can seem, almost a third of the people reported that they spoke in response to their experiences. In other words, these weren’t just peripheral illusions: they could evoke the very essence of the deceased.

Occasionally, these hallucinations are heart-rending. A 2002 case report by German researchers described how a middle aged woman, grieving her daughter’s death from a heroin overdose, regularly saw the young girl and sometimes heard her say “Mamma, Mamma!” and “It’s so cold.” Thankfully, these distressing experiences tend to be rare, and most people who experience hallucinations during bereavement find them comforting, as if they were re-connecting with something of the positive from the person’s life. Perhaps this reconnecting is reflected in the fact that the intensity of grief has been found to predict the number of pleasant hallucinations, as has the happiness of the marriage to the person who passed away.

There are hints that the type of grief hallucinations might also differ across cultures. Anthropologists have told us a great deal about how the ceremonies, beliefs and the social rituals of death differ greatly across the world, but we have few clues about how these different approaches affect how people experience the dead after they have gone.

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Denver International Airport, home to alien reptilians enslaving children in deep dungeons

1 Comment / art, history, politics, religion, security, weird / /

From Jared Jacang Maher’s “DIA Conspiracies Take Off” (Denver Westword News: 30 August 2007):

Chris from Indianapolis has heard that the tunnels below DIA [Denver International Airport] were constructed as a kind of Noah’s Ark so that five million people could escape the coming earth change; shaken and earnest, he asks how someone might go about getting on the list.

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Today, dozens of websites are devoted to the “Denver Airport Conspiracy,” and theorists have even nicknamed the place “Area 52.” Wikipedia presents DIA as a primary example of New World Order symbolism, above the entry about the eyeball/pyramid insignia on the one-dollar bill. And over the past two years, DIA has been the subject of books, articles, documentaries, radio interviews and countless YouTube and forum board postings, all attempting to unlock its mysteries. While the most extreme claim maintains that a massive underground facility exists below the airport where an alien race of reptilian humanoids feeds on missing children while awaiting the date of government-sponsored rapture, all of the assorted theories share a common thread: The key to decoding the truth about DIA and the sinister forces that control our reality is contained within the two Tanguma murals, “In Peace and Harmony With Nature” and “The Children of the World Dream of Peace.”

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And not all these theorists are Unabomber-like crackpots uploading their hallucinations from basement lairs. Former BBC media personality David Icke, for example, has written twenty books in his quest to prove that the world is controlled by an elite group of reptilian aliens known as the Babylonian Brotherhood, whose ranks include George W. Bush, Queen Elizabeth II, the Jews and Kris Kristofferson. In various writings, lectures and interviews, he has long argued that DIA is one of many home bases for the otherworldly creatures, a fact revealed in the lizard/alien-faced military figure shown in Tanguma’s murals.

“Denver is scheduled to be the Western headquarters of the US New World Order during martial law take over,” Icke wrote in his 1999 book, The Biggest Secret. “Other contacts who have been underground at the Denver Airport claim that there are large numbers of human slaves, many of them children, working there under the control of the reptilians.”

On the other end of the conspiracy spectrum is anti-vaccination activist Dr. Len Horowitz, who believes that global viruses such as AIDS, Ebola, West Nile, tuberculosis and SARS are actually population-control plots engineered by the government. The former dentist from Florida does not speak about 2012 or reptiles — in fact, he sees Icke’s Jewish alien lizards as a Masonic plot to divert observers from the true earthly enemies: remnants of the Third Reich. He even used the mural’s sword-wielding military figure as the front cover of his 2001 book, Death in the Air.

“The Nazi alien symbolizes the Nazi-fascist links between contemporary population controllers and the military-medical-petrochemical-pharmaceutical cartel largely accountable for Hitler’s rise to power,” Horowitz explained in a 2003 interview with BookWire.

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Although conspiracy theories vary widely, they all share three commonalities. “One is the belief that nothing happens by accident,” [Syracuse University professor Michael Barkun, author of the 2006 book A Culture of Conspiracy] points out. “Another is that everything is connected. And a third is that nothing is as it seems.” [Emphasis added]

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[Alex] Christopher is a 65-year-old grandmother living in Alabama.

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Christopher, on the other hand, was open to hearing anything. A man called her and said he had found an elevator at DIA that led to a corridor that led all the way down into a military base that also contained alien-operated concentration camps. She detailed this theory in her next book, Pandora’s Box II…

And the scale of DIA reflected this desire: It was to be the largest, most modern airport in the world. But almost as soon as ground was broken in 1989, problems cropped up. The massive public-works project was encumbered by design changes, difficult airline negotiations, allegations of cronyism in the contracting process, rumors of mismanagement and real troubles with the $700 million (and eventually abandoned) automated baggage system. Peña’s successor, Wellington Webb, was forced to push back the 1993 opening date three times. By the time DIA finally opened in February 1995, the original $1.5 billion cost had grown to $5.2 billion. Three months after that opening, the Congressional Subcommittee on Aviation held a special hearing on DIA in which one member said the Denver airport represented the “worst in government inefficiency, political behind-the-scenes deal-making, and financial mismanagement.” …

And what looked like a gamble in 1995 seems to have paid off for Denver. Today, DIA is considered one of the world’s most efficient, spacious and technologically advanced airports. It is the fifth-busiest in the nation and tenth-busiest in the world, serving some 50 million passengers in 2006.

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An analysis of Google’s technology, 2005

business, history, science, security, tech in changing society, technology / /

From Stephen E. Arnold’s The Google Legacy: How Google’s Internet Search is Transforming Application Software (Infonortics: September 2005):

The figure Google’s Fusion: Hardware and Software Engineering shows that Google’s technology framework has two areas of activity. There is the software engineering effort that focuses on PageRank and other applications. Software engineering, as used here, means writing code and thinking about how computer systems operate in order to get work done quickly. Quickly means the sub one-second response times that Google is able to maintain despite its surging growth in usage, applications and data processing.

Google is hardware plus software

The other effort focuses on hardware. Google has refined server racks, cable placement, cooling devices, and data center layout. The payoff is lower operating costs and the ability to scale as demand for computing resources increases. With faster turnaround and the elimination of such troublesome jobs as backing up data, Google’s hardware innovations give it a competitive advantage few of its rivals can equal as of mid-2005.

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How Google Is Different from MSN and Yahoo

Google’s technologyis simultaneously just like other online companies’ technology, and very different. A data center is usually a facility owned and operated by a third party where customers place their servers. The staff of the data center manage the power, air conditioning and routine maintenance. The customer specifies the computers and components. When a data center must expand, the staff of the facility may handle virtually all routine chores and may work with the customer’s engineers for certain more specialized tasks.

Before looking at some significant engineering differences between Google and two of its major competitors, review this list of characteristics for a Google data center.

1. Google data centers – now numbering about two dozen, although no one outside Google knows the exact number or their locations. They come online and automatically, under the direction of the Google File System, start getting work from other data centers. These facilities, sometimes filled with 10,000 or more Google computers, find one another and configure themselves with minimal human intervention.

2. The hardware in a Google data center can be bought at a local computer store. Google uses the same types of memory, disc drives, fans and power supplies as those in a standard desktop PC.

3. Each Google server comes in a standard case called a pizza box with one important change: the plugs and ports are at the front of the box to make access faster and easier.

4. Google racks are assembled for Google to hold servers on their front and back sides. This effectively allows a standard rack, normally holding 40 pizza box servers, to hold 80.

5. A Google data center can go from a stack of parts to online operation in as little as 72 hours, unlike more typical data centers that can require a week or even a month to get additional resources online.

6. Each server, rack and data center works in a way that is similar to what is called “plug and play.” Like a mouse plugged into the USB port on a laptop, Google’s network of data centers knows when more resources have been connected. These resources, for the most part, go into operation without human intervention.

Several of these factors are dependent on software. This overlap between the hardware and software competencies at Google, as previously noted, illustrates the symbiotic relationship between these two different engineering approaches. At Google, from its inception, Google software and Google hardware have been tightly coupled. Google is not a software company nor is it a hardware company. Google is, like IBM, a company that owes its existence to both hardware and software. Unlike IBM, Google has a business model that is advertiser supported. Technically, Google is conceptually closer to IBM (at one time a hardware and software company) than it is to Microsoft (primarily a software company) or Yahoo! (an integrator of multiple softwares).

Software and hardware engineering cannot be easily segregated at Google. At MSN and Yahoo hardware and software are more loosely-coupled. Two examples will illustrate these differences.

Microsoft – with some minor excursions into the Xbox game machine and peripherals – develops operating systems and traditional applications. Microsoft has multiple operating systems, and its engineers are hard at work on the company’s next-generation of operating systems.

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Several observations are warranted:

1. Unlike Google, Microsoft does not focus on performance as an end in itself. As a result, Microsoft gets performance the way most computer users do. Microsoft buys or upgrades machines. Microsoft does not fiddle with its operating systems and their subfunctions to get that extra time slice or two out of the hardware.

2. Unlike Google, Microsoft has to support many operating systems and invest time and energy in making certain that important legacy applications such as Microsoft Office or SQLServer can run on these new operating systems. Microsoft has a boat anchor tied to its engineer’s ankles. The boat anchor is the need to ensure that legacy code works in Microsoft’s latest and greatest operating systems.

3. Unlike Google, Microsoft has no significant track record in designing and building hardware for distributed, massively parallelised computing. The mice and keyboards were a success. Microsoft has continued to lose money on the Xbox, and the sudden demise of Microsoft’s entry into the home network hardware market provides more evidence that Microsoft does not have a hardware competency equal to Google’s.

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Yahoo! operates differently from both Google and Microsoft. Yahoo! is in mid-2005 a direct competitor to Google for advertising dollars. Yahoo! has grown through acquisitions. In search, for example, Yahoo acquired 3721.com to handle Chinese language search and retrieval. Yahoo bought Inktomi to provide Web search. Yahoo bought Stata Labs in order to provide users with search and retrieval of their Yahoo! mail. Yahoo! also owns AllTheWeb.com, a Web search site created by FAST Search & Transfer. Yahoo! owns the Overture search technology used by advertisers to locate key words to bid on. Yahoo! owns Alta Vista, the Web search system developed by Digital Equipment Corp. Yahoo! licenses InQuira search for customer support functions. Yahoo has a jumble of search technology; Google has one search technology.

Historically Yahoo has acquired technology companies and allowed each company to operate its technology in a silo. Integration of these different technologies is a time-consuming, expensive activity for Yahoo. Each of these software applications requires servers and systems particular to each technology. The result is that Yahoo has a mosaic of operating systems, hardware and systems. Yahoo!’s problem is different from Microsoft’s legacy boat-anchor problem. Yahoo! faces a Balkan-states problem.

There are many voices, many needs, and many opposing interests. Yahoo! must invest in management resources to keep the peace. Yahoo! does not have a core competency in hardware engineering for performance and consistency. Yahoo! may well have considerable competency in supporting a crazy-quilt of hardware and operating systems, however. Yahoo! is not a software engineering company. Its engineers make functions from disparate systems available via a portal.

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The figure below provides an overview of the mid-2005 technical orientation of Google, Microsoft and Yahoo.

2005 focuses of Google, MSN, and Yahoo

The Technology Precepts

… five precepts thread through Google’s technical papers and presentations. The following snapshots are extreme simplifications of complex, yet extremely fundamental, aspects of the Googleplex.

Cheap Hardware and Smart Software

Google approaches the problem of reducing the costs of hardware, set up, burn-in and maintenance pragmatically. A large number of cheap devices using off-the-shelf commodity controllers, cables and memory reduces costs. But cheap hardware fails.

In order to minimize the “cost” of failure, Google conceived of smart software that would perform whatever tasks were needed when hardware devices fail. A single device or an entire rack of devices could crash, and the overall system would not fail. More important, when such a crash occurs, no full-time systems engineering team has to perform technical triage at 3 a.m.

The focus on low-cost, commodity hardware and smart software is part of the Google culture.

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Logical Architecture

Google’s technical papers do not describe the architecture of the Googleplex as self-similar. Google’s technical papers provide tantalizing glimpses of an approach to online systems that makes a single server share features and functions of a cluster of servers, a complete data center, and a group of Google’s data centers.

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The collections of servers running Google applications on the Google version of Linux is a supercomputer. The Googleplex can perform mundane computing chores like taking a user’s query and matching it to documents Google has indexed. Further more, the Googleplex can perform side calculations needed to embed ads in the results pages shown to user, execute parallelized, high-speed data transfers like computers running state-of-the-art storage devices, and handle necessary housekeeping chores for usage tracking and billing.

…

When Google needs to add processing capacity or additional storage, Google’s engineers plug in the needed resources. Due to self-similarity, the Googleplex can recognize, configure and use the new resource. Google has an almost unlimited flexibility with regard to scaling and accessing the capabilities of the Googleplex.

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In Google’s self-similar architecture, the loss of an individual device is irrelevant. In fact, a rack or a data center can fail without data loss or taking the Googleplex down. The Google operating system ensures that each file is written three to six times to different storage devices. When a copy of that file is not available, the Googleplex consults a log for the location of the copies of the needed file. The application then uses that replica of the needed file and continues with the job’s processing.

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Speed and Then More Speed

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Google uses commodity pizza box servers organized in a cluster. A cluster is group of computers that are joined together to create a more robust system. Instead of using exotic servers with eight or more processors, Google generally uses servers that have two processors similar to those found in a typical home computer.

Through proprietary changes to Linux and other engineering innovations, Google is able to achieve supercomputer performance from components that are cheap and widely available.

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… engineers familiar with Google believe that read rates may in some clusters approach 2,000 megabytes a second. When commodity hardware gets better, Google runs faster without paying a premium for that performance gain.

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Another key notion of speed at Google concerns writing computer programs to deploy to Google users. Google has developed short cuts to programming. An example is Google’s creating a library of canned functions to make it easy for a programmer to optimize a program to run on the Googleplex computer. At Microsoft or Yahoo, a programmer must write some code or fiddle with code to get different pieces of a program to execute simultaneously using multiple processors. Not at Google. A programmer writes a program, uses a function from a Google bundle of canned routines, and lets the Googleplex handle the details. Google’s programmers are freed from much of the tedium associated with writing software for a distributed, parallel computer.

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Eliminate or Reduce Certain System Expenses

Some lucky investors jumped on the Google bandwagon early. Nevertheless, Google was frugal, partly by necessity and partly by design. The focus on frugality influenced many hardware and software engineering decisions at the company.

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Drawbacks of the Googleplex

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The Laws of Physics: Heat and Power 101

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In reality, no one knows. Google has a rapidly expanding number of data centers. The data center near Atlanta, Georgia, is one of the newest deployed. This state-of-the-art facility reflects what Google engineers have learned about heat and power issues in its other data centers. Within the last 12 months, Google has shifted from concentrating its servers at about a dozen data centers, each with 10,000 or more servers, to about 60 data centers, each with fewer machines. The change is a response to the heat and power issues associated with larger concentrations of Google servers.

The most failure prone components are:

  • Fans.
  • IDE drives which fail at the rate of one per 1,000 drives per day.
  • Power supplies which fail at a lower rate.

Leveraging the Googleplex

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Google’s technology is one major challenge to Microsoft and Yahoo. So to conclude this cursory and vastly simplified look at Google technology, consider these items:

1. Google is fast anywhere in the world.

2. Google learns. When the heat and power problems at dense data centers surfaced, Google introduced cooling and power conservation innovations to its two dozen data centers.

3. Programmers want to work at Google. “Google has cachet,” said one recent University of Washington graduate.

4. Google’s operating and scaling costs are lower than most other firms offering similar businesses.

5. Google squeezes more work out of programmers and engineers by design.

6. Google does not break down, or at least it has not gone offline since 2000.

7. Google’s Googleplex can deliver desktop-server applications now.

8. Google’s applications install and update without burdening the user with gory details and messy crashes.

9. Google’s patents provide basic technology insight pertinent to Google’s core functionality.

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