Ramblings & ephemera

Blogging at IBM

From “3,600+ blogs: A glance into IBM’s internal blogging“:

Through the central blog dashboard at the intranet W3, IBMers now can find more than 3,600 blogs written by their co-workers. As of June 13 there were 3,612 internal blogs with 30,429 posts. Internal blogging is still at a stage of testing and trying at IBM but the number of blogs is growing rapidly …

US, Canada and Australia are very active countries but also in small European countries there are quite many internal bloggers. 147 in Sweden and 170 in the Netherlands to mention two examples. …

… the most common topics.

News or events that affect the business
“When IBM sold the personal computing division rumours were flying around before it actually happened and people were blogging about that, giving their opinions about what was going to happen and how it would affect IBM.”

Metablogging
“It’s a new technology of special interest to people who blog.”

Administrative things
“The little changes going on in the company — the water-cooler talk.”

Product announcements
“Not necessarily of general interest but of interest to the specific community working with the product.”

Hints and tips
“…for example about what bloggers have found interesting on the intranet.”

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